"Pokemon GO" is the Biggest Mobile Game Ever

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Online reports suggest that till yesterday Pokemon Go had a massive 21 million users in US alone which broke Candy Crushes record of highest active users at any point of time worldwide which was 20 million.

Previous record holders include Draw Something and Candy Crush, at roughly 16 million and 20 million, respectively.

There are about 11 million daily active users on Android, compared to Snapchat and Google Maps' roughly 14 million.

This doesn't mean more people have "Pokemon Go" installed than Twitter/Snapchat/Google Maps - that's not the case.

Some developers are just playing Pokemon Go instead of developing a game, and According to COO of EA Sports, Pokemon Go will cause their games to delay. SurveyMonkey estimates that a staggering 7 out of 10 users who download the game play it again the next day. Aside from the being the most popular mobile game in American (for now, at least) Pokemon GO has also now climbed the install charts, surpassing the likes of other popular apps that have been around much, much longer. The app has thus beat puzzle game Candy Crush.

On the day that Pokemon GO was released in the United States, it shot straight to the top of app store rankings.

Things have been going so well that even other companies and brands want to get in on the action.

Check out the first day of beta testing of Pokemon Go and how it fared amongst US users. Which probably explains all the people you see everywhere catching Pokemon like they're all starring in your very own version of Invasion of the Body Snatchers.

As for Pokemon Go, the game is now travelling worldwide.